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Lucrezia O'Brien has been in the beauty industry for the past 35 years. She founded La Finesse, Inc. in 1970. Over the years, the company expanded to seven salons and spas. As a licensed cosmetologist and aesthetician, her background and experience in hair care and skin care gave her the vision of creating her own line of products.

Her philosophy in caring for your hair is simple. Cleansing and nourishing the hair daily with natural hypoallergenic products will give you the radiant look of today's woman.

As a hair designer for many years, she devoted her time to making her clients feel and look beautiful. Seeing her clients leave the salon with confidence and a new attitude from her new look was very gratifying to her. It was also important to her to teach her clients how to care for her hair and what products to use to recreate her new look.

La Finesse Products have been formulated to work together for the best results. Depending on your hair texture and type, will depend on the correct products for your daily use.

If you need assistance with product selection, please go to our contact page with your concerns, and we will be happy to direct you to the proper products for your daily use. Healthy, conditioned hair is the look of today whether it is chemically treated or not.